Brand and Content Specialist

Job Position: Brand and Content Specialist
Job Description: Cigna - Dubai - The Role: Cigna is looking for Brand and Content Specialist in support of Cigna Insurance Middle East’s growth strategy, to focus on improving Cigna’s brand health through creation of branded content that drives improved engagement and drives brand affinity in the region. The role will work with the International Markets brand team, and local agencies to build and execute a content strategy that brings Cigna’s mission in the Middle East and Africa to fruition. The role will be responsible for creation of branded video, animation and graphic designed content that supports Cigna’s advertising & communication efforts. This individual will be skilled in video filming, editing, graphic design, animation and HTML web development with the ability to begin content development through application of strategic advertising & design principles. An ability to absorb data and analytics will support the candidate in developing meaningful content recommendations for improved content performance ... - Permanent - Full-time
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