Specialist Brand Communications GCC (Football)

Description: Adidas - Dubai - Purpose & Overall Relevance for the Organization Manage execution of the Global and EM Brand Strategy for football in the GCC. Ensuring consistent deployment throughout GCC, delivering on all relevant Brand KPIs with a focus on growing NPS. Implement and execute all football and commercial campaigns in line with the global brand calendar. Embody the adidas brand ethos and understand the football audience with intimacy. Key Responsibilities: Drive the execution of the EM GCC Brand Marketing activation calendar for football and core/commercial. Senior Brand Communications Manager. * Create and deliver agency briefs to ensure responses are focused on the football consumer/ commercial target audience, insight led, aligned with global guidelines and on budget. Ensure world class campaign executions by focusing on brand priorities, such as trade zone, open source and speed. Negotiate and track quotations with vendors by setting clear objectives and expectations. Proactively works ... - Permanent - Full-time

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