VP – Branding and Marketing – International Markets

Innovations Direct Employment Services LLc - Dubai - Marketing: Develop the brand, core positioning, messaging and segmentation for our products Develop and implement product go-to-market plans and sales support tools including launch collateral, customer touchpoints, mocks-ups, and corresponding ROI Market Intelligence –buyers/lease, competition, marketing trends for international markets. Responsible for related events and exhibition planning and execution including project conceptualization, management, design, budget, execution and success measurement tools Develop tailored content for presentations, datasheets, customer case studies that highlight the value proposition of the products Branding: Develop an international marketing strategy that will build a strong brand that is fit for purpose and will support our international sales objectives Develop and implement a brand research, tracking programme that will monitor the brand and build an understanding of brand perception. Make informed decisions on brand developmen...

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