Manager Marketing Communications

Global Hotel Alliance (GHA) - Dubai - This position is focused on developing the content and strategy for Global Hotel Alliance's marketing communication programs - with a primary focus on email marketing initiatives. The Manager of Marketing Communications will work closely with the Director of Marketing Communications to create email strategy and drive tactical execution, focusing on greater personalization and segmentation and will be specifically responsible for the content quality and effectiveness across multiple channels for email and content marketing campaigns. This will require working with multiple counterparts and team members to develop and provide assets that are effective, seek out and understand analytics to optimize campaign performance based on past learnings, as well as other collaborative exercises with the ultimate goal of increased engagement and driving traffic and bookings to The ideal candidate is both creative and strategic, with prior success creating and managing multiple s...

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